Designed by creative agency The Church of London, Google quietly launched Think Quarterly, an online magazine of sorts published four times annually. Featuring no advertising, the publication is absolutely free to view.

Google quietly launched Think Quarterly, an online magazine intended to serve as a "unique communications tool".
Think Quarterly, published at www.thinkquarterly.co.uk, is a communication tool intended for business partners and “anyone who is interested”. With feature interviews on Vodafone UK CEO Guy Lawrence and Google Chief Economist Hal Varian, among others, most of the content is aimed to provide thought pieces about major business and technology, including topics from a variety of freelancers and contributors, like the Guardian’s Simon Rogers.
Google denies they are aiming to crossover into the media business, instead claiming the publication is simply a “unique communications tool”. Matt Brittin, Google’s managing director in the UK and Ireland, wrote, “Our first issue is dedicated to data – amongst a morass of information, how can you find the magic metrics that will help transform your business? We hope that you find inspiration, insights, and more, in Think Quarterly.”
Britin, Google’s Managing Director, also noted, “Our first issue is dedicated to Data – amongst a morass of information, how can you find the magic metrics that will help transform your business? We hope that you find inspiration, insights, and more, in Think Quarterly.”
As speculation continues to swirl on Google’s intent for the future, Google execs will swear up and down its ranks that they have no intent to produce content, only organize and manage it. Only time will tell.